Surf Excel

When children go out to play and get dirty, they don't just collect stains. They experience life, make friends, share with each other & learn from each other. This helps them get stronger and get ready for the world outside.

When children go out to play and get dirty, they don't just collect stains. They experience life, make friends, share with each other and learn from each other. This helps them get stronger and get ready for the world outside.

A pioneer in the Indian detergent powder market, Surf Excel has constantly upgraded itself over the years, to answer the constantly changing washing needs of the Indian homemaker. Today Surf Excel offers outstanding stain removal ability on a wide range of stains. This means that mothers now have the freedom to let their kids experience life without worrying about stains.

Surf Excel quick wash is powered with a path-breaking technology- it reduces water consumption and time taken for rinsing by 50%. It is a significant benefit, given the acute water scarcity in most of India.

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  • Have you ever thought - What’s It Like To Be A Child?

    Take a look at what it feels to be one from the little ones themselves.


    Surf excel Kids Today Project - What's It Like To Be A Child?

    about 2 hours ago

  • Summer vacations means fun-time for kids. While they look forward to picnics, adventures and other outdoor activities, here's how you can make sure they enjoy to the fullest: http://bit.ly/SummerFunActivities

    about 22 hours ago

  • The power to change the future for your child lies in your hands. Surf excel mommies, make sure you vote! Hit SHARE to remind your friends too! #DaagAchheHain


    Dirt is Good

    15 Apr

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