Lux

Lux stands for the promise of beauty and glamour as one of India's most trusted personal care brands.

Lux has always believed in taking up ground-breaking endeavors and has always enjoyed venturing with various brand associations, be it a ‘Coffee Table Book’ or ‘A Lux Couture Show’ at the Lakme Fashion Week or coming up with a ‘Chocolate seduction soap’. The new Lux Strawberry & Cream and Lux Peach and Cream have a stronger fragrance, creamier lather and moisturizing beauty oils which makes your skin soft and smooth “Skin noticeably softer and perfumed like”

The latest addition in the Lux kitty is the all new Lux Festive Glow with Honey for naturally radiant and admired skin, with milk cream, ubtan extracts & honey. Not to forget Lux International which has Swiss Moisturizers in it!

Key facts

Lux stands amongst India’s top 10 most trusted brands
Recent Awards: Lux PR campaign(India): Diva Temptation awarded Gold at AME Awards , Hong Kong, ’09, Reader’s Digest Trusted Brand ‘08, Brand Equity Most Trusted Brands ‘08, Awards CNBC Awaaz Consumer Awards ‘07, 4Ps Power Brand Awards ‘07