HUL brands top the Most Trusted Brands Survey in India
28-09-2011 : Six HUL brands have been ranked among the top 15 brands in ‘India’s Most Trusted Brands Survey’ conducted by Nielsen . Three HUL brands feature in the top 10 with Lux at number two and Lifebuoy at number four and Closeup at number 10. Fair & Lovely, Clinic Plus and Sunsilk closely follow and bring the total to six HUL brands among the top 15.
There are 17 HUL brands overall in the ‘100 most trusted brands’ list in this survey. This year's survey rankings were announced at an awards function held on September 27, 2011 at Mumbai.
The Most Trusted Brands from HUL in the top 100 list (their rankings in brackets) are: Lux (2), Lifebuoy (4), Closeup (10), FAL (12), Clinic Plus (14), Sunsilk (15), Pond’s (18), Surf (26), Pepsodent (34), Rin (49), Rexona (51), Vim (56), Dove (60), Pears (75), Vaseline (78), Wheel (80) and Annapurna (99).
Pureit has been ranked as the most trusted water purifier in the country and has been ranked among the top 3 brands in the overall kitchen appliances segment.
HUL brands have consistently featured and have dominated the list of India’s Most Trusted Brands. Conducted by Nielsen on behalf of Brand Equity, The Most Trusted Brands survey is the largest of its kind in India with a design sample of 8,160 respondents across socio-economic classes, age, income and geography.
India:
Hindustan Unilever Limited
Unilever House,
B. D. Sawant Marg,
Chakala, Andheri (E),
Mumbai - 400 099.
T: +91-22-39830000
F: +91-22-22871970
