Our business is built on brands with purpose – products that make a difference to consumers and to the world. And since they are used by more than two billion people each day, they all have great stories to tell. You can find them all here and select them by year, topic or via the advanced search.
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India is the land of festivals and most festivals are social in nature. People move away from their daily chores and immerse themselves completely in the spirit of the festival and the immersion is a collective one. Thus, festivals lend themselves beautifully to brand activations that are rooted in the cultural ethos of the consumers and of course while remaining relevant to the brand.
Lakmé Fashion Week completed 15 years of its gorgeous, trendsetting existence this year and what better way than celebrating with Magnum? A stylish collaboration like no other, a kiosk was set up at the Palladium Hotel – the venue for Lakmé Fashion Week - Summer Resort 2015.