Magnum Ice Cream Announces the Launch of Magnum Mini Multipack
Mini sized moments of pleasure for ultimate pleasure seekers!
Magnum ice cream, the brand synonymous with pure Belgian chocolate indulgence has delighted ice cream-lovers in India with innovative flavors and recipes, has launched its next delectable offering - Magnum Mini Multipack. A first of its kind format in India, offering bite sized Mini Magnums in a pack providing the ultimate indulgence for true pleasure seekers.
The new format will be available in a delectable collection of six Magnum Mini ice cream sticks in three brand core variants- Classic, Almond & Brownie. Made with 100% pure Belgian chocolate and covered in a thick layer of Belgian chocolate shell, the delicious, creamy ice-cream pack of six (45 ml each) will be retailed at INR. 330/-.
Through this launch, Magnum Mini is all set to launch in Delhi, Mumbai, Bangalore, Pune, Kolkata, Hyderabad, Chennai and other Tier 1 and Tier 2 cities, giving pleasure seekers an opportunity to experience the enriching taste of Magnum in an all new format and size.
Sumit Mathur, GM - Kwality Walls Ice Cream, said, “We are excited to launch a first-of-its-kind format in the Indian ice cream category and are confident that the new Magnum Mini Multipack will be a treat that Magnum loyalists will enjoy. Made with 100% Belgian chocolate, Magnum Mini Multipack packs all the decadence of a regular stick into a Perfect Mini size! Perfect for both indulgent mid-week treats as well as something to share with friends and family at weekends.
Mini Multipack will be sold in a pack of six and will be available in Classic, Almond & Brownie flavors”
"The Magnum Mini Multipack is available in stores now. Get your pack of #MiniMoments today".