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Magnum Ice Cream Announces the Launch of Magnum Mini Multipack

Mini sized moments of pleasure for ultimate pleasure seekers!

Mini Classic Almond & Chocolate Brownie fin

Magnum ice cream, the brand synonymous with pure Belgian chocolate indulgence has delighted ice cream-lovers in India with innovative flavors and recipes, has launched its next delectable offering - Magnum Mini Multipack. A first of its kind format in India, offering bite sized Mini Magnums in a pack providing the ultimate indulgence for true pleasure seekers.

The new format will be available in a delectable collection of six Magnum Mini ice cream sticks in three brand core variants- Classic, Almond & Brownie. Made with 100% pure Belgian chocolate and covered in a thick layer of Belgian chocolate shell, the delicious, creamy ice-cream pack of six (45 ml each) will be retailed at INR. 330/-.

Through this launch, Magnum Mini is all set to launch in Delhi, Mumbai, Bangalore, Pune, Kolkata, Hyderabad, Chennai and other Tier 1 and Tier 2 cities, giving pleasure seekers an opportunity to experience the enriching taste of Magnum in an all new format and size.

Sumit Mathur, GM - Kwality Walls Ice Cream, said, “We are excited to launch a first-of-its-kind format in the Indian ice cream category and are confident that the new Magnum Mini Multipack will be a treat that Magnum loyalists will enjoy. Made with 100% Belgian chocolate, Magnum Mini Multipack packs all the decadence of a regular stick into a Perfect Mini size! Perfect for both indulgent mid-week treats as well as something to share with friends and family at weekends.

Mini Multipack will be sold in a pack of six and will be available in Classic, Almond & Brownie flavors”

"The Magnum Mini Multipack is available in stores now. Get your pack of #MiniMoments today".

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