Launched in 1993, Vim was the original hand dishwashing brand that created the category and is the market leader in the dishwashing segment.
William Hesketh Lever was determined to revolutionise Victorian England's standards of cleanliness and hygiene: so he created Vim Soap. His revolutionary product was the first one ever created by the company that is now Unilever, and today's hand dishwashing products build on this illustrious heritage.
Vim bar, with the power of 100 lemons removes the toughest grease and gives you a pleasant cleaning experience with its refreshing lemon fragrance. The ‘Best Ever’ Vim bar was launched in 2016 and is the fastest to remove burnt food stains from utensils. It is the only bar to have the revolutionary plastic coating around the bar, the patented polycoat technology, which prevents the bar from getting soggy, making it last longer than ordinary dishwash bars.
Vim was the first brand to introduce Dishwash gel in India in 2005 and has been the leader in the segment. Vim gel, with the power of 100 lemons, gives you complete cleaning without leaving any residue. It is also great value for money with one spoon of Vim gel being enough to clean a full sink of dirty utensils. Its superior fragrance leaves your utensils smelling fresh, while its pH neutral formula is gentle on your hands.
Vim also keeps your expensive utensils including non-stick cookware looking new for longer as it cleans without scratching the surface and is recommended by Prestige and Nirlep for their range of non-stick cookware.