Hindustan Unilever Limited (HUL) was recognized as the most innovative marketer on mobile, at the Mobile Marketing Association (MMA) India forum held in September 2016.
This recognition is backed by the study, ‘State of the Industry – Mobile Marketing in India’ conducted by WARC in conjunction with MMA. The study discusses the way forward for marketers and brands alike.
About the MMA India Forum
The MMA India forum is an annual congregation of advertisers, partners and industry leaders conducted by The Mobile Marketing Association (MMA) which is the premier global non-profit trade association established to lead the growth of mobile marketing and its associated technologies.