Unilever
HUL Brands sweep 13 awards at EMVIES 2012
HUL campaigns win three Golds, five Silvers and five Bronzes at the 2012 EMVIEs.
Hindustan Unilever Limited bagged 13 coveted awards at the EMVIES 2012 Media Awards, which isorganised by the Advertising Club Bombay. The awards won by HULincluded three Golds, five Silvers and five Bronzes.
The award ceremony took place on 3rd September 2012 atin Mumbai. Below are the details of the winning campaigns:
Gold awards
Best media Innovation – Digital (Video): Axe Shower Gel
Best media Innovation – Print: Bru Gold
Best media Innovation – Out of Home: Axe Deodorant (Fallen Angels)
Silvers awards
Best media Innovation – TV: Axe Shower Gel
Best media Innovation – Branded content: Axe Shower Gel
Best media Innovation – Print: Pond’s (Life is beautiful)
Best media Innovation – Print: Kissan – Kissanpur
Best media Innovation – Events: Kissan – Kissanpur
Bronze awards
Best media strategy – Consumer products: Kissan – Kissanpur
Best media Innovation – TV: Knorr Soupy Noodles (Bheem Ki Team)
Best media Innovation – Cinema: Surf Excel (Movie in a movie – Chillar Party)
Best media Innovation – Ambient media: Axe Deodorant (Fallen Angels)
Best media Innovation – Events: Kissan Jams
About the EMVIEs
The EMVIES is India's most prestigious and coveted media award. It rewards the greatest breakthrough innovations in Indian media. In all, the competition received a record 734 entries in its 12th edition.