Surf excel wins at ‘BrandZ™ Top 75 Brands’ Award
The brand gets recognised as ‘the most valuable home-care brand’
Surf excel bagged the 'most valuable home-care brand' award at the 5th edition of WPP and Kantar Millward Brown's BrandZ™ Top 75 Most Valuable Indian Brands 2018 Awards, held in Mumbai.
While delivering the keynote, Hindustan Unilever Limited Chairman & MD, Sanjiv Mehta mentioned that the chemistry of winning trust is when brands put consumers first, find purpose, clarity, transparency, and functionality. “Trust is like a paper, once crumpled, it can't be perfect," he said.
Surf excel has been consistently winning the trust of mothers in India over the years, by championing the philosophy of child development. The brand has stayed true to its purpose of unleashing human potential through a decade-long journey of 'daag achhe hain'.