Start A Little Good

Start a little good cover image

We realise that in order to make a real difference, we need every Indian to take action. With this objective in mind, in December 2018, we launched the ‘Start a little good’ campaign to urge people to take small actions that can make a big difference.


The #StartALittleGood initiative aims to highlight some of the most burning issues our country is facing and urge people to make little changes in their daily lives that can make a sizeable impact.

The campaign draws attention to the issues of water and plastic waste in our country.


The campaign has reached out to 1.1 million people by end of 2018.

Back to top


We're always looking to connect with those who share an interest in a sustainable future.


Get in touch with Unilever and specialist teams in our headquarters or find contacts around the world.

Contact us