Over the years, our factories have played a major role in driving and shaping the socio-economic landscape around each of our units. These efforts have evoked a sense of pride in our employees and their families.
In December 2013, HUL launched ‘Prabhat’ (Dawn) -- a Unilever Sustainable Living Plan (USLP) linked program to engage with and contribute to the development of local communities around our manufacturing sites.
Through Prabhat we implement health and hygiene, water conservation and livelihoods initiatives which are fully aligned to the USLP priorities. The health and hygiene programme is led by our brands like Lifebuoy, Domex and Pureit whereas water conservation initiative is spearheaded by Hindustan Unilever Foundation. Our livelihood initiatives are implemented with the help of our partners – LabourNet, TARA (of the Development Alternatives group) and Mann Deshi Foundation. These implementation partners are empanelled with National Skill Development Corporation, which operates under the Ministry of Skill Development & Entrepreneurship.
In 2015, we covered 27 HUL manufacturing locations reaching 1.38 lakh people through hthe following initiatives:
Prabhat Livelihood Centres:
There are 67 Prabhat Livelihood and Out-Reach Centres offering 18 courses to over 11,000 beneficiaries across 16 locations. Till date, 8,555 beneficiaries who enrolled at these centres to upgrade their skills have been certified. A total of 66% of these have already been meaningfully employed. Nearly 84% of enrolments at these centres are women.
Prabhat’s ‘Corporate School On Wheels’:
In September 2015, we launched our first ‘Corporate School on Wheels’ at Chiplun in Maharashtra for underprivileged communities, especially women. These communities often do not have access to skill enhancement or are unable to reach the training centres due to their remote location. HUL in collaboration with Mann Deshi Foundation has launched a training bus that travels from village to village to train people in financial literacy, business development, and agricultural practices.
The bus is fully customised to offer practical sessions within the bus with labs for courses like tailoring, computers and beauty. Post the training, beneficiaries are linked to micro finance options to enable them to start their own enterprise or grow their existing businesses. By December 2015, 374 beneficiaries enrolled under this programme, of which, 275 successfully completed the course. A total of 56 entrepreneurs have already started their own businesses.
Prabhat’s Swachh (Health & Hygiene) programme:
Prabhat’s Swachh initiative is aligned to the health & hygiene pillar of the USLP and focuses on supporting communities around our manufacturing operations to adopt good hygiene practices. Till date, the programme has reached 29,201 people. This includes 7,820 school children and mothers who have benefitted from our handwashing and oral hygiene interventions.
Over 21,000 beneficiaries have been impacted through Sanjivani and Ankur programmes and more than1,000 families have benefitted through installation of 215 sanitation units under DTA. HUL’s Swacch Aadat Swacch Bharat programme in partnership with Prabhat implemented the Swacchata Doot programme wherein our blue collared employees reached out to their respective communities as messengers of the three clean habits.
The pilot of the programme was immensely successful and the programme will be launched on a full scale in 2016.
Prabhat ‘Love of Reading Libraries’
Prabhat ‘Love of Reading Libraries’ programme has been implemented in 102 schools around 26 HUL manufacturing locations. Many schools in these areas did not have a library earlier. The objective of this initiative is to encourage the habit of reading in every child and give them the chance to read a variety of books. In 2015, over 5,000 books were provided to these libraries and our factory teams had the first-hand experience of spreading this ‘love of reading’ by leading the book donation drive in their respective locations.
Sunsilk has partnered with Prabhat’s Livelihood programme to train women in beauty and health care. As a part of this initiative, all certified students of the Beauty and Hair Care course at our Livelihood centres have been given the ‘Sunsilk Life Starter Kit’ which is instrumental in helping them train and start offering their own beauty services immediately post certification. Till date, almost 2,000 women have benefitted from these kits.