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Purpose-driven brand Fair & Lovely empowers women

Published:

chetna Lakme

Fair & Lovely’s brand purpose is to help every woman create an identity through a career. The brand launched the Fair & Lovely Career Foundation mobile platform in 2017 to address multiple barriers affecting women’s access to skills and work including lack of career guidance, lack of permission to travel, limited local course/ work options and high cost of physical courses.

With over 700K women registered for diverse platform services offered in partnership with quality digital education providers, Fair & Lovely is the most significant contributor to Unilever’s global women’s empowerment target.

To know more, read the inspiring stories and facts about the brand’s work on the Fair & Lovely Career Foundation micro-site

*References to Fair & Lovely in this article pre-dates the brand’s name change to Glow & Lovely in 2020.

* References to the Fair & Lovely Foundation in this article pre-dates the brand’s name change to Glow & Lovely in 2020. The Foundation’s new name is ‘Glow & Lovely Careers’.

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