• Home
  • News
  • News & features
  • Hindustan Unilever Limited and CNBC-TV18 launched ‘Lessons in Marketing Excellence’

Hindustan Unilever Limited and CNBC-TV18 launched ‘Lessons in Marketing Excellence’

Over 1500 students from across 12 premier B-schools in India registered to participate in the challenge.

Hindustan Unilever Limited and CNBC-TV18 launched ‘Lessons in Marketing Excellence’, a marketing and business challenge across top B-Schools in India. Over 1500 students from across 12 premier B-schools in India registered to participate in the challenge.

The challenge has been extended to each B-School in the form of a case study from 12 distinct industry verticals. Teams of two to three students will be presenting innovative solutions to these case studies in the form of audio-visual presentation and an executive summary. The best two teams from each B-School selected by their own marketing faculty members will present case studies to an eminent jury consisting of senior representatives from HUL, CNBC-TV18, Mint and the industry vertical. This will be captured on CNBC-TV18 as an 18-episode series starting from 27th December 2009 at 8:00 pm.

The winners will get an opportunity of an express business leadership training module at HUL including an international stint. The winners will also get a chance to be the guest editors for CNBC-TV18’s Storyboard, in addition to a host of other exciting prizes.

The participating B-schools include IIM-Ahmedabad, IIM-Bangalore, IIM-Lucknow, IIM-Kozhikode, IIM-Kolkata, IIM-Indore, XLRI, Jamnalal Bajaj Institute of Management Studies, SP Jain Institute of Management and Research, NITIE, ISB Hyderabad.

Hindustan Unilever Limited

Hindustan Unilever Limited,
Unilever House,
B. D. Sawant Marg,
Chakala, Andheri (E),
Mumbai - 400 099.

T: +91 22 39830000 
F: +91 22 22871970


mediacentre.hul@unilever.com

Explore more on these topics:

Back to top