We continued to strengthen our market leadership by significantly investing in making our brands unmissably superior, through impactful relaunches tailored to evolving consumer needs. We strategically ventured into new demand spaces and price tiers with new brand launches and brand extensions, capturing future growth opportunities.
Probiotics are changing the way we clean. With innovations like Vim UltraPro Floor Cleaner, we’re delivering effective, long-lasting cleaning powered by nature’s own smart bacteria. These formulations go beyond surface shine—they offer deeper, longer cleaning.
